How Neon Flipped Movie Marketing on Its Head to Make ‘Longlegs’ the Indie Hit of the Year
A guerrilla campaign involving cipher codes and a creepy hotline but no TV ads (and no Nick Cage) got horror fans hooked on Osgood Perkins' serial killer thriller. "From the jump, we said we need to ...
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Ryan Chan
Ryan Chan is a Newsweek reporter based in Hong Kong, where he previously had over a decade of experience at a local newspaper, covering China and current events around the world. His focus is on ...